Hello, tipsy! Sanrio licenses Hello Kitty beer

September 12, 2013

Eatocracy

Does your current brew fall short in the cuteness department? Just hop on a plane to Taiwan or China and pop open a frosty cold can of Hello Kitty beer.

Since 1974, images of the bow-wearing, mouthless cartoon cat have adorned adorable products, from stationery and stuffed toys to cars and consumer electronics. Now the beloved character can be found skipping merrily on cans of fruit-flavored beers produced by the Taiwan Tsing Beer Company under the Long Chuan label.

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